The popular cruise company reported soaring figures for the final quarter of 2011, marking a successful year of business.

Operational expansions and increased brand marketing and attention have delivered a 37 percent increase in operating income and significant rise in Adjusted EBITDA, at a margin of 22.8 percent.

“Looking at 2011, I am pleased to report it was another year of great results.

“In addition to the impressive financial results for the year, our guest satisfaction scores reached new highs, confirming that our initiatives to continue to improve the vacation experience are resonating with our guests,” President and CEO of Norwegian Cruise Line , Kevin Sheehan said.

2011 has been a year of development for the Norwegian, investing in major construction on a new marina and welcome pavilion, as well as new dining and bar facilities on the company’s private island.

In April of last year the cruise specialists introduced Partners First, an enterprise designed to build the company’s rapport with travel agents.

Throughout October Norwegian brought forward a strategic advertising campaign, encompassing the ‘Cruise like a Norwegian’ brand platform.

“The campaign has brought increased attention to our brand and the variety of experiences guests can enjoy on a Norwegian cruise,” Mr Sheehan said.

The CEO was confident the results would carry over into this year’s operations and beyond.

“These investments in developing our assets, improving our travel agent relationships and enhancing the guest experience will provide benefits in 2012 and onward,” Mr Sheehan said.