Hoping to increase bookings, Easyjet has signed a corporate deal with FCm Travel Solutions to allow fare bookings via GDSs and online.
Signed earlier this month, the agreement comes after a six month trial, ABTN reported.
FCm director of product Mick Heitzinger explained the Group¡¯s flagship corporate travel brand were ¡°well suited¡± to work with the carrier.
¡°We know in this uncertain economic climate many customers are looking for an alternative to the traditional scheduled airline for their European travel needs,¡± Mr Heitzinger said.
As well as unveiling the new partnership, Eastjet also released plans to launch a new advertisement that will target the corporate market in Scotland and Northern Ireland.
The advert called, ¡®Heathslow¡¯, encourages corporate travellers to head into London via alternative airports and avoid congestion at Heathrow.
?¡°There is a perception across the regions that the Heathrow route is the only viable option for business travellers into London, but that is simply not the case,¡± Easyjet UK market director Paul Simmons said.
¡°The campaign will aim to change public perception and demonstrate that Easyjet has London fully covered for the business passenger in Scotland and Northern Ireland.¡±
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